Oneplus signs Amitabh bachchan as their brand ambassador
The hit Chinese smartphone maker Oneplus has signed Bollywood megastar Amitabh Bachchan as its first-ever “OnePlus Star” – which only select users around the globe will be part of. With the mega star onboard, OnePlus seems keen to promote its latest flagship OnePlus 3T in India.
“We delightfully to welcome Mr. Bachchan as our brand representative in India. As the brand grows to the next level, we aim to continue to bond with our community in a more meaningful and engaging way. Our association with Bachchan will further strengthen this bond.Give our users a greater sense of purpose and help the brand scale to new heights,” said Pete Lau, CEO and Founder of the company.
Bachchan was earlier associated with Zen Mobiles and even helped LG to launch its G3 and G4 smartphones in the Indian market.
“It gives me immense pleasure to be working with the most exciting technology brand in India, this company is a truly disruptive technology company known for its premium quality and craftsmanship.”, Amitabh Bachchan said about his association with OnePlus.
Expansion plans of Oneplus in Indian Market
Ever since OnePlus 3T has arrived in India, the company looks keen to expand its reach to the offline market. Firm has recently inaugurated its first ever experience store in Bengaluru. Experience store is a place where people can interact with a variety of its products. At the experience store, the company is currently selling accessories and fan merchandise. Although for smartphones, The firm still has an exclusive tie-up with Amazon India.
There is a lot in news buzzing about Oneplus 4, it is expected to be launched soon. Probably the phone will launch in late June or early August. There are also reports that the company will reimplement the system of invites for the phone either the phone will be made available offline through stores.